Social media trends
are changing fast. To be effective and successful in social media marketing, you need to
follow them carefully.
2018 was the year when Mark Zuckerberg posted a status about
changes on the Facebook algorithm.
Twitter erased 6% of users or 70 million fake accounts. And
one of the most significant events was the GDPR regulation or improving the
control over the personal data for all Internet users.
What
trends to expect in 2019
Lots of trends that we will see in 2019 are in the
same ballpark as the social media trends in 2018. The same trends will also continue
this year. And most of them are concentrated on taking care of customers
needs.
Now, let's discuss the trends that await us this year:
-
Storytelling on social media
- The power of social media tools to engage with your audience
- Artificial Intelligence
Conclusion
It's hard to sum up all that’s been going on in a year on
social media. Too many things are going on in so little time, you can often
feel overwhelmed and powerless. The best you can do is to adapt and overcome.
We know that this is a lot to implement in one year, but we hope
that brands will revise their social media strategies and will improve the
customer experience.
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