Tuesday, August 13, 2019

What User Intent Means

 user intent copywriting strategy
User intent or Query intent is the desire or the goal that the user has on their mind when performing a search. Understand the user intent means understanding your user’s emotions. That is what all businesses are striving to do. But not all succeed.

Understanding your user’s emotions is in direct line with analyzing the user intent stages. Let’s see what those stages are:

  • Informational Stage - Searching for general information and their user intent is strictly informational
  • Navigational Stage - Users are aware that there is a solution for their problem so they look for an answer.
  • Transactional Stage - Users know precisely what they want and are ready to close the deal.

If you’re wondering how to achieve this, continue reading.

How Can WMF Help Your Brand To Apply A Lasting User Intent Copywriting Strategy


Because nobody has succeeded alone, it’s a challenge to do it today in this search-driven society. Also, competitors are all around, and that is not a pleasurable experience.

We suggest you a team that has a proven set of skills, knowledge, and experience like WebMaxFormance. A team that includes: competition analysis, keyword research, Content Audit, Blog content creation, content promotions, and content measurement and performance.

To Sum Up

Knowing User Intent can be the stepping stone when developing a strategy.
When users are performing a search in search engines, they go through different stages: Informational, Navigational, and Transactional, and each of these stages is based on different keywords.

This might seem too challenging for you to do it all alone, and that is why leaving the hard part to the experts may be a smart investment.

For more information check our website and schedule your consultation today.



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